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About Deck My Alerts

Every alert, every marketplace, one feed.

Deck My Alerts brings your saved-search alerts from auction houses, marketplaces, and aggregator sites into a single visual feed, so you can spot the right piece the moment it appears.

Built by a hunter, for hunters

Hi, I'm George. I'm an IWJG vintage and pre-owned watch dealer and the author of the Infinite Breguet Substack. I source watches from around the world for watch stores, where collectors and enthusiasts can enjoy them.

Most of my inventory comes through other dealers, but some of my most unusual vintage finds still turn up in online auctions and marketplaces. In this game, the best pieces are rare and they don't stay listed for long.

The problem

Email alerts made hunting far more efficient. But as the number of platforms grew, keeping up became a job in itself. I was constantly switching between my inbox and a dozen sites, each with its own layout, its own listing format, and its own favorites list.

I wanted one place to see everything and one place to save what mattered. Nothing like that existed, so I built it.

How it works

Forward your existing search alerts to Deck My Alerts, and they're automatically turned into one private, scrollable feed of listings. No new searches to rebuild, no new habits to learn.

What you get

One visual feed. Alerts from supported marketplaces and aggregators, consolidated and displayed as listings you can scroll at a glance. This alone saves me hours every week and made the discovery process fun.

Universal favoriting. Save any listing from any platform to a single favorites list, with no more tracking items across separate platforms.

AI assistant integration. Connect Deck My Alerts to ChatGPT and other AI assistants via MCP. Ask “Anything worth a look in today's alerts?”, pull up comparables, draft messages to sellers and auction houses, and more.

Start hunting smarter

Whether you're a dealer, a collector, or simply an enthusiast, create a free account and see how it compares with your current setup.

Create your free account →

Help shape what's next

Deck My Alerts is built in close conversation with the people who use it. If you have an idea, a request, or a frustration, I'd genuinely like to hear it: george@vallar.am.

Happy hunting,
George H.
Founder, Deck My Alerts